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Bags, Inc. Boulder, CO

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Customer of the Month
April 2005


Footnotes

Footnotes
1130 Francis Street
Longmont, CO 80501
Email: footnotesltd@aol.com
Phone: 303-651-1883

We help you get your "foot in the door" by doing the footwork for you.


Footnotes helps you build your business by offering professional flyer delivery door-to-door to single family homes. Over 2,500 packets are delivered to homes in Niwot, Longmont and Gunbarrel Colorado every week. What is a packet? Unlike many door-to-door advertisers who simply use a rubber band and stick the papers in your doorknob, Footnotes takes the time to make a quality presentation. Their packets area mini billboards advertising your business. Using a crystal clear 9x16 doorknob bags, your ad is placed in the bag and individually hung on every door in the region.

Footnotes has been operating for over 15 years. Part of their longevity is due to guaranteed delivery. If Footnotes tells you your ad is being placed on 24,000 doors - rest assured those ads are on 24,000 doors! A family owned and operated business, Footnotes began as a way to provide smaller businesses with limited marketing budgets a way to get in front of their customers. Footnotes has been providing quality service for so long in the Colorado region, that consumers have started to expect their weekly packets on their front door!

Advertising with Footnotes allows the customer flexibility in their marketing. Ads can be changed by region, by neighborhood or even by house number! Where else can you find so much flexibility in advertising? The most popular advertising done by Footnotes is coupons. Coupons are easy to track and people feel they are getting the most value. Best of all, the variety in the packets intrigues the target audience and keeps them coming back for more.

In 1997, Jackie contacted Carol Landolt of Footnotes after receiving a packet on her door. After talking with Carol and learning about Footnotes, Jackie asked Carol to try some of the doorknob bags provided by Bags. Carol tried the bags and found that they were thicker and crystal clear (unlike her original bags). More importantly, her customers had an increased response rate during her testing of the bags. Now, we can't technically tie that fact to the bags, but we like to believe the clarity of the bag made the packet more desirable to read, therefore more consumers took advantage of the offers inside!

Since that time, Carol has been purchasing her doorknob bags from Bags, using the JIT system so she never runs out of stock. We'd like to give Carol and Footnotes a big THANK YOU for being such a loyal customer. If you are looking to have some door-to-door advertising done for your business, give Carol a call today and she'll get your advertising in the bag!

For each month's featured customer, Bags tries to showcase a customer who has used a unique approach to their packaging, and to share a little about their business with you. Hopefully this provides a bit of insight to how other businesses select their packaging products and to how Bags can help you find the right packaging for your business. Perhaps you can find a business similar to yours among the companies listed here. We continually provide links (see right column) to the past year's selections ... but all our featured customers' pages are also available. Contact one of our sales consultants for more information.

Bags Customer of the month program started in June 1999.

Last Twelve
Customers of the Month

March 2005
Mont Bell


Feb. 2005
Cottonwood Quilts


Jan. 2005
Log Cabin Antiques


Dec. 2004
Nature's Sunshine/Synergy


Nov. 2004
Denver Broncos Team Store


Oct. 2004
A Colorado Memory


Sept. 2004
Pine Needle Gifts


Aug. 2004
Oskar Blues


July 2004
Playfair Toys


June 2004
Baskets by Kareny


May 2004
Title 9 Sports



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